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The term
"REALTOR®" identifies a member of the Monterey County
Association of REALTORS®, the California Association of
REALTORS® and the National Association of REALTORS® Only those
real estate licensees who hold membership in these
Associations and who subscribe to its strict Code of Ethics
are permitted to use the register trade mark of REALTOR® REALTORS®
undertake to perform
agreed real estate services for clients and offer service to
customers who have real estate needs and desires. REALTORS® are
committed to ongoing professional education to increase
competence and effectiveness in real estate. REALTORS®
want to serve you and are concerned with serving you well. REALTORS® are
obligated to provide competence and integrity.
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Working
with a REALTOR® when you are buying or selling a home is one of
the most important decisions you can make. A REALTOR® is a
person who has taken the extra step to become a member of an
association of real estate professionals and has pledged to
adhere to the association's strict Code of Ethics. The
term REALTOR® has become synonymous with competency, fairness
and high integrity resulting from adherence to stringent moral
and ethical conduct in business relations. By working with a
REALTOR®, you are ensuring that your transaction will be handled
professionally, and that your rights in real estate activities
are protected by the REALTOR® Code of Ethics.
REALTORS® are committed to treat all parties to a transaction
honestly and are expected to maintain a higher level of
knowledge of the process of buying and selling real estate. An
independent survey reports that 84% of home buyers would use the
same REALTOR® again. Real
estate transactions involve one of the biggest financial
investments most people experience in their lifetime.
Transactions today usually exceed $100,000. If you had a
$100,000 income tax problem, would you attempt to deal with it
without the help of a CPA? If you had a $100,000 legal question,
would you deal with it without the help of an attorney?
Considering the small upside cost and the large downside risk,
it would be foolish to consider a deal in real estate without
the professional assistance of a REALTOR®! If you
see a home as one of your most important investments, the
REALTOR® you work with could be one of your most valuable
resources. Unlike many real estate agents who are simply
licensed by their state to do business, REALTORS® have taken
additional steps to become members of the local board of
REALTORS® and have agreed to act under and adhere to a strict
Code of Ethics. |
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